Cash flow
Start with the cash-flow statement. Use it to work out the free cash flow. This is the cash available to shareholders after the company has used the cash required for its business needs.
Free cash flow is the operating cash flow less investment cash flow. Interest and tax payments should be deducted (if they are not already deducted in the operating cash flow). Investment cash flow is mainly payments for property, plant and equipment.
The cash-flow statement also shows how much cash has been paid out as dividends, how much debt has been raised or repaid, and how much cash has been raised from shareholders via the issue of new shares, or returned to shareholders via any share buy-backs.
Balance sheet
The next financial statement to look at is the balance sheet. This can be used to assess the financial health of the company.
First calculate net debt. It is borrowings (short and long term) less cash.
Then calculate the net debt to equity ratio by dividing net debt (determined above) by shareholders’ equity.
Calculate the traditional financial ratios and use these to assess the financial performance and health of the company.
Look at the trend is the ratios over time. Are they improving or deteriorating? See if you can find out why they are changing.
Look at working capital. Are debtors days under control, are inventory levels sufficient to meet the company’s needs, but not increasing out of control?
Any acquisitions made by the company will impact intangible assets (goodwill). Keep an eye on the level of intangible assets over time and understand why they are changing.
Review all the rows in the balance sheet. It is a financial snapshot of the company and useful information may be revealed.
Income statement
The next financial statement to look at is the income statement.
Start with the EBIT line and work up.
EBIT is earnings before interest and tax
Look at revenue, cost of sales and expenses. Calculate the traditional ratios (gross margin, operating profit margin). Again review the trend in the ratios over time. Are they improving or deteriorating? Why? Are costs as a percentage of revenue improving or getting worse – why?
Have profits increases or decreased as a result of any one-offs? Examples: The sale of an asset at a profit or loss, the write-down in the value of the assets?
Notes and commentary
A review of the three financial statements may raise questions that should be answered in the notes to the accounts or in the management commentary.
Anything unusual in the financial statements should be explained in the supporting documents. Has operating cash flow changed significantly – why?
Management outlook statement (if available)
What is management expecting in the future? Does management have a record of beating its expectations?
Your outlook for the company
Take time to think about the company’s future. What are the prospects for this kind of company going forward. Are its products and services likely to be in demand, does it have pricing power, what could happen to hold it back or propel it forward?
Consider the future earning and cash flows for the company – the strength of these determine its future valuation.